Legal
Privacy Policy
Last updated: 17 June 2026
DRAFT — pending legal review
This is placeholder text and is not legal advice. It has not been reviewed for POPIA compliance and must be replaced with copy approved by a qualified person before FollowUp is offered to real customers.
1. Who we are
FollowUp (“we”, “us”) operates a lead follow-up automation service for service businesses. This policy explains, in placeholder terms, how we would handle personal information collected through our website and product.
2. Information we collect
Placeholder: account details (name, email), the contact details of leads you upload or capture (name, email, phone), message content, and usage data needed to operate the service.
3. How we use information
Placeholder: to provide the follow-up engine, send messages you configure, secure the service, and meet legal obligations. We process lead contact details on your behalf as an operator under your instructions.
4. Your responsibilities for leads' data
Placeholder: you are responsible for ensuring you have a lawful basis and any required consent to contact the leads you load into FollowUp, including under POPIA and any applicable direct-marketing rules.
5. Opt-out and suppression
Placeholder: every outbound message includes an opt-out mechanism. Once a contact opts out, we suppress further messaging to that contact across your organisation.
6. Data retention and security
Placeholder: we retain personal information for as long as needed to provide the service and apply reasonable technical and organisational safeguards.
7. Your rights
Placeholder: subject to applicable law, you may request access, correction, or deletion of your personal information.
8. Contact
Placeholder: questions about this policy can be directed to our information officer at the contact address published before launch.
This document is a template placeholder. It does not constitute legal advice and must be reviewed and finalised by a qualified person before use.